Every lead, every site, one inbox.
Connect your own forms to the LiftUp lead API and every contact, hire, and career enquiry flows into one inbox. LiftUp scores each lead, starts an SLA timer, tracks deal value, and closes the loop with Gmail built in.
Priya Nair
Hire/hire · LinkedIn
Acme Corp
Contact/services · Organic
Daniel West
Career/careers · Direct
Lin Zhao
Contact/blog · Referral
0–100
Rules-based lead score
4h
Hot-lead SLA target
100
Bulk actions at once
4
Lead types captured
What is LiftUp CRM?
LiftUp CRM is the revenue module of the LiftUp operations console. It collects leads from all your sites through a lead API into one inbox, scores each lead 0–100 with transparent rules, enforces SLA response timers, and tracks deals on a Kanban pipeline — with Gmail sync and HMAC-signed webhooks built in.
One inbox for every lead on every site.
Contact, hire, and career leads — posted from your own forms via the API — land in a single place, filterable by product, type, status, and assignee. No more checking four email inboxes across four client sites.
- Types: Contact · Hire · Career · Other
- Filter by product, status, assignee, date
- Inbox, Kanban, and Needs-attention views
- Real-time arrivals via Laravel Reverb
Acme Corp
Contact lead
Priya Nair
Hire lead
Lin Zhao
Contact lead
Know why a lead scored 85 — not just that it did.
LiftUp scores every incoming lead with transparent rules, not a black box. Score bands drive SLA timers automatically, so your team always knows what to chase first.
- Signals: source page, channel, lead type, message, company
- reCAPTCHA score factored in to filter bots
- ≥70 Hot → 4h · 40–69 Warm → 12h · <40 → 24h
- Needs-attention queue surfaces SLA breaches
Drag deals through a pipeline that tracks revenue.
Leads are revenue potential, not just contacts. Move them New → Contacted → Qualified → Won/Lost, attach deal value and close dates, and report on win rate and pipeline value.
- Kanban with drag-and-drop stages (+ Spam)
- Deal value, currency, expected close, project type
- Win/lost reasons for clean reporting
- Funnel, win-rate & avg-deal-size reports + CSV export
Reply from the lead, fire events to everything else.
See the full email thread with a lead on the detail page and reply via the Gmail API — no context switching. When leads change, fire HMAC-signed webhooks to Zapier, n8n, or your own stack.
- Gmail thread sync on the lead detail (Google OAuth)
- Events: lead.created · lead.status_changed
- HMAC-SHA256 signature + automatic retries
- Auto-disable after repeated failures · delivery log
Webhook delivery log
HMAC-SHA256 signed · auto-retry with backoff
From first capture to won deal.
Every lead follows the same fast, accountable path — automatically.
- 1
Captured
Your form posts the submission to the LiftUp lead API. It arrives with its source page, channel, and reCAPTCHA score attached.
- 2
Scored & routed
Rules assign a 0–100 score and an SLA band. Hot leads surface at the top with a 4-hour timer.
- 3
Worked
Your team replies via Gmail, leaves notes, and drags the deal through the pipeline with a value attached.
- 4
Closed & reported
Won or lost with a reason. Funnel, win-rate, and revenue reports update — and webhooks notify your stack.
Built for revenue teams, not just contact storage.
The full toolkit — scoped per product, permissioned per role.
Unified lead inbox
All lead types in one place, filterable by product.
Lead scoring 0–100
Transparent, rules-based — source, page, type, signals.
SLA timers
Hot 4h / Warm 12h / Standard 24h by score band.
Kanban pipeline
Drag deals New → Contacted → Qualified → Won/Lost.
Deal tracking
Value, currency, expected close, project type, reasons.
Bulk actions
Assign, change status, spam, delete — up to 100 at once.
Custom fields
Per-product intake fields, validated on the public API.
Gmail integration
Read thread history and reply via the Gmail API.
Email sequences
Enroll leads into drip automations from the detail view.
HR module
Dedicated career/hire views with resume attachments.
Outbound webhooks
HMAC-signed, retried, with a full delivery log.
Real-time + audit
Live toasts via Reverb and a full activity audit trail.
You keep your own forms and post submissions to the LiftUp lead API, authenticated with the product’s API key. It’s framework-agnostic — any site or backend can send leads. A reCAPTCHA v3 score and a honeypot field can be passed through to filter bots automatically.
No. Scoring is rules-based and transparent: source page, traffic channel, lead type, message signals, company field, and the reCAPTCHA score each contribute. You can always see why a lead scored what it did.
Each score band sets a response deadline — Hot (≥70) 4h, Warm (40–69) 12h, Standard (<40) 24h. Breaches and stale follow-ups surface in a Needs-attention queue so nothing slips.
Yes. Every product (site) has its own inbox, API key, custom fields, and webhooks. An agency running 10 client sites manages 10 scoped inboxes from one workspace.
Payloads are signed with HMAC-SHA256 (X-Console-Signature). Failed deliveries retry with backoff, endpoints auto-disable after repeated failures, and every attempt is logged with status and latency.
A basic CRM inbox and pipeline are available from Free. Scoring, SLA timers, custom fields, Gmail, sequences, and webhooks scale up through Starter and Growth. See the pricing page for the full matrix.
Capture your first lead in under 10 minutes.
Register a product, point your existing forms at the LiftUp lead API, and watch scored leads land in your inbox — with SLA timers running automatically.
No credit card · 14-day Growth trial · Cancel anytime