Separate accounts keep data apart, but you usually pay for seats in each one and nothing adds up across them. One shared account with tags is cheaper but mixes leads. LiftUp sits in between: one workspace and one bill, with each business as a product that has its own API key, leads and posts. If two businesses must never share staff or data, run them as two workspaces.
Free covers 1 product, Starter 3, Growth 10 and Enterprise unlimited. A product is any business, brand, website or app you register. Team members are counted per workspace, not per product: 2 on Free, 5 on Starter, 20 on Growth and unlimited on Enterprise.
Each product has its own lead API key. Forms on a site post with that site’s key, so each lead is stored against the product that received it, with that product’s custom fields. The inbox and reports filter by product, and the top-bar switcher scopes the whole workspace to one product at a time.
No. Products are a scope inside your workspace. Workspaces are isolated from each other by organization_id scopes on every database query, and API keys are stored hashed. Inside a workspace, leads, posts, keys and webhooks belong to one product, and roles control what each person can do. For a hard wall between two businesses, use two workspaces.
Both put many client sites under one account, priced per account rather than per seat. GoHighLevel lists $97 a month for 3 sub-accounts and $297 for unlimited, with unlimited users. LiftUp is $49 for 3 products and $149 for 10, with 5 and 20 users. GoHighLevel includes SMS, calling, funnels and booking, which LiftUp does not. LiftUp’s focus is a blog CMS with editorial workflow, AI writing and GA4 plus Search Console.
Yes, on Enterprise. White-label branding puts your logo and colors across the workspace, and you can point a custom domain at it with a CNAME record. Custom domains are in beta, so DNS verification is still a manual step. Ask sales about white-label on other plans.
No. A product in LiftUp is a website or app, not a legal entity. There is no accounting, invoicing or bookkeeping sync per business. LiftUp covers the front of the funnel for each site: lead capture, scoring and pipeline, the blog, AI writing and GA4 plus Search Console data.